Keywords decide which comments, story replies and DMs an automation responds to.
- Matching ignores capital letters and accents: “LINK”, “link” and “Link!” all match LINK.
- Keywords match whole words or phrases: LINK doesn’t match “linkedin”.
- Emoji work as keywords.
- An automation can have up to 20 keywords; any one of them matching is enough.
- For comment and story-reply automations, an empty keyword list matches everything.
DM keywords: contains or exact
DM keyword automations can match when the message contains a keyword, or only when the whole message is exactly the keyword. Exact matching is useful for short codes like BOOK that might otherwise appear inside ordinary sentences.
Didn’t answer your question?
A person reads every email. Tell us your workspace name and what you were trying to do.