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Away message outside business hours

Let people know when you'll be back, only when you're actually away.

Every plan · opens as a draft with everything pre-filled

Y
your.brand
Instagram
Hi! Do you ship to Canada?
Thanks for your message! We're away right now and will reply as soon as we're back 💛
Why it works

The business case

A message that lands at 11pm and hears nothing until 10am reads as ignored. A short, honest note that you're away — sent only when you actually are — keeps the conversation warm until someone can answer properly, without pretending to be a live reply.

How it works

It runs on DMs no other automation handles, at most once a day per person. The condition checks your business hours (Settings › General) in your account's time zone: outside them it sends the away note and tags the contact, inside them it sends nothing and marks the conversation open for your team. With no hours set, you're treated as always open, so it never fires by accident.

What’s inside

Step by step

  1. Trigger

    Someone DMs you and no other automation matches (at most once a day per person)

  2. 01

    Checks whether you're closed right now (outside your business hours)

  3. 02

    If yes: Sends: “Thanks for your message! We're away right now and will reply as soon as we're back 💛”

  4. 03

    If no: Marks the conversation open

  5. 04

    Adds tags “after-hours”

Every message, button and keyword is editable before you go live, and you can add or rewire steps in the Flow Builder.

Launch “Away message outside business hours” today

Free to start. Connect Instagram, open the template, change the words and publish.